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Networking Your Home Business within Circles of Influence
When you need an auto mechanic or an air conditioning repairman, where do you turn for help? Sure, some people turn to the yellow pages. But most will turn to friends and family and ask if they know of anyone who can do the work. The best place for your business to be positioned is to be the business on the tips of the tongues of the people asked to make the referral. THE 300 RULE Preachers, funeral directors and people in a few other professions have learned "the 300 rule" through their own personal experience. "The 300 rule" states that the average person knows 300 people on a friendly level. Wedding planners tend to make reservations for 300 guests. Funeral directors tend to need to make room for 300 mourners. You get the idea. DOODLING WITH CIRCLES OF INFLUENCE Imagine your circle of friends, family and acquaintances, a.k.a. your circle of influence. Now, draw your circle of influence as a circle on a blank piece of paper

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